An unforgettable celebration of inspiration
Join us for an evening celebrating the UK's most inspirational people, entrepreneurs, community champions, creatives and changemakers.
Birmingham
B7 4BL
Event schedule
A full evening of celebration, inspiration and entertainment.
Registration & drinks reception
Collect your welcome pack, enjoy a complimentary drinks reception and network with fellow guests, finalists, judges, sponsors and VIPs before the evening begins.
Call to dinner
Guests will be invited into the Affinity Suite ahead of the evening's celebrations.
Gala dinner & awards ceremony
Enjoy a spectacular evening featuring a three-course dinner, inspirational stories, live entertainment and the presentation of the 2027 Multicultural INSPIRE Awards.
Official after party
The celebration continues! Join finalists, winners, judges, sponsors and guests as we celebrate into the early hours with music, entertainment and networking.
Event close
Please note that timings are subject to change.
Venue
The Eastside Rooms is one of Birmingham's premier conference and events venues, offering state-of-the-art facilities in the heart of the city.
Conveniently located just minutes from Birmingham city centre and major transport links, the venue provides the perfect setting for an unforgettable evening.
Open in Google Maps ↗Getting here
By train
The Eastside Rooms is easily accessible from Birmingham's three main railway stations:
- Birmingham Moor Street — approx. 10 minutes' walk
- Birmingham Snow Hill — approx. 10 minutes' walk
- Birmingham New Street — approx. 15 minutes' walk
By car
Just minutes from Junction 6 of the M6, easily accessible via the M5, M6 and M42 motorway network.
Please note that Birmingham city centre operates a Clean Air Zone. Visitors should check whether their vehicle is affected before travelling.
By air
Birmingham Airport is approximately 20 to 30 minutes from the venue by car or train.
Parking
Whilst The Eastside Rooms does not have its own on-site car park, there are several convenient parking options within a short walking distance.
Millennium Point
Multi-storey car park, just a few minutes' walk from the venue.
Aston University
University car park, also within a few minutes' walk.
Accommodation
Travelling from outside Birmingham? We've made it easy for you to stay just moments from the venue.
Aloft Birmingham Eastside by Marriott
Located immediately adjacent to The Eastside Rooms, Aloft Birmingham Eastside is the official hotel for the Multicultural INSPIRE Awards and the most convenient place to stay.
- 4-star Marriott accommodation
- Stylish rooms and suites
- Complimentary high-speed Wi-Fi
- Tempo! Restaurant
- W XYZ® Cocktail Bar
- 24-hour fitness centre
- Smart TVs and rainfall showers
- One-minute walk from the venue
Discounted rateExclusive booking rate for INSPIRE Awards guests.
Book official hotel ↗We recommend booking early — accommodation is expected to sell out.
Other nearby hotels
Clayton Hotel Birmingham
Approximately 5 minutes' walk. Contemporary rooms, stylish restaurant & bar, fitness facilities, easy access to Birmingham city centre.
Staybridge Suites Birmingham
Approximately 10 minutes' walk. Spacious studio and one-bedroom suites with fully equipped kitchens — ideal for a longer stay.
The Multicultural INSPIRE Awards is one of the UK's premier celebrations of inspiration and achievement. We encourage all guests to dress for the occasion and enjoy a truly memorable evening.
Accessibility
The Eastside Rooms is fully accessible.
If you have any accessibility requirements, dietary requirements or additional support needs, please let us know when booking your tickets and our team will be happy to assist.
Official after party
The celebration doesn't end when the awards finish. Every ticket includes access to the Official Multicultural INSPIRE Awards After Party, where finalists, winners, judges, sponsors and guests come together to celebrate until 3:00 am.
- Live DJsMusic into the early hours
- Good vibesLate-night celebration
- Special guestTo be announced
- NetworkingMeet finalists & sponsors
One incredible evening. One unforgettable celebration.
Why not make a weekend of it?
The Multicultural INSPIRE Awards takes place the evening before Valentine's Day — the perfect opportunity to enjoy a weekend in Birmingham.
Bullring & Grand Central
One of the UK's leading shopping destinations — over 200 shops, restaurants and cafés.
Historic canals
A leisurely walk along Birmingham's famous canals, past waterside restaurants, independent cafés and vibrant bars.
Brindleyplace
Canal-side dining, stylish bars and one of Birmingham's most popular leisure destinations.
The Jewellery Quarter
Independent jewellers, museums, cafés and unique shopping experiences in Birmingham's historic quarter.
Library of Birmingham
One of Europe's largest public libraries, with panoramic views of the city from its beautiful rooftop terraces.
Valentine's weekend
Valentine's Day falls on Sunday 14 February. Extend your stay and enjoy Birmingham's restaurants, shopping and culture.
Tickets on sale now
Tickets for the 2027 Multicultural INSPIRE Awards are available. Choose from Early Bird, Standard and VIP packages, each offering an unforgettable experience at one of the UK's most anticipated celebrations of inspiration.
View ticket options & book your place